Distribute Your Multi-Day Tours Globally Efforetlessly

Reach new markets faster, connect with leading OTAs and resellers in one step, and grow bookings with automated distribution.

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Multi-Day Tour Distribution

Lemax’s Multi-Day Tour Distribution Platform enables tour operators and DMCs to extend their reach effortlessly and enter new markets faster, without the burden of manual work. It centralizes the distribution of multi-day tour products so you can manage everything in one place instead of updating multiple systems.

  • Broaden Your Reach

    Instantly connect with a global network of resellers.
  • Increase Revenue

    Open new sales channels effortlessly.
  • Automate & Simplify

    Streamlined, scalable API-driven distribution.

Problems we solve

Unify and automate your multi-day tour distribution with a single API that syncs everything in real time – eliminating errors, speeding up launches, and providing you with total visibility and control across every sales channel.

Stop wasting hours on manual updates

Managing multiple OTA portals and resellers manually drains time and increases the risk of errors. Our platform automates updates so every change in pricing, availability, or tour details syncs instantly across all connected channels.

Reduce integration complexity

Most tour operators rely on a patchwork of legacy systems, spreadsheets, and one-off integrations. We replace that tangled setup with a single, unified API – reducing IT overhead and speeding up onboarding of new partners.

Eliminate double bookings and errors

Disconnected systems often lead to mismatched availability and lost sales. With real-time synchronization, you’ll never worry about overbookings and losing sales again – customers always see accurate, up-to-date inventory everywhere.

Simplify connections and scale faster

Adding a new sales channel no longer means months of custom development. Our standardized API enables you to connect quickly with major OTAs, resellers, and other Lemax users, allowing you to expand into new markets without increasing your tech team.

Accelerate time-to-market through automation

Turn new tours live in hours, not weeks. By automating distribution, you can respond to demand more quickly, launch seasonal or promotional products instantly, and keep your portfolio continuously fresh across all channels.

Gain visibility and control across all channels

Know what’s selling, where, and why. With centralized distribution and channel-level insights, you can identify top-performing partners, optimize pricing, and make data-driven decisions to maximize revenue.

How it works

You can choose to enter tours directly in Lemax back office or connect your existing back office via API. From there, your tours are automatically distributed to leading partners, including TourRadar, Tourhub, Bokun, Trip.com, Tours4Fun, and other Lemax users, with more partners to come. All bookings flow back into your source system with complete customer and passenger details, ensuring smooth operations and error-free sales.

Everything you need to sell smarter across every channel

Our Multi-Day Tour Distribution gives you enterprise-level control over pricing, packaging, and distribution logic. Each feature is designed to reduce manual work, protect your margins, and let you sell smarter across every connected OTA, reseller, and partner network.

Dynamic Channel Pricing

Easily publish different prices per distribution channel. This flexibility helps you manage commissions, promotions, and market positioning without maintaining multiple spreadsheets or manual updates.

Smart Price Yielding

Automate your revenue management by setting rules that increase tour prices as departures fill up. The system can automatically raise prices as seat availability drops, ensuring you maximize profit on high-demand departures while keeping slower-selling tours competitive.

Promotions & Discounts

Effortlessly run and manage all types of promotional campaigns, including seasonal offers (e.g., “Summer 20% Off”), child or group discounts, and targeted coupon codes like “BLACKFRIDAY10”. Set start/end dates and conditions once – the platform ensures accuracy across every connected reseller.

Net & Gross Pricing Models

Seamlessly handle both net rates (for resellers who add their own markup) and gross rates (for channels that include commission). The system automatically applies the correct pricing logic per partner, giving you transparency and consistency across all B2B and B2C relationships.

Data-Rich Structured Itineraries

Deliver complete, standardized tour content that resellers love, including day-by-day breakdowns, inclusions, exclusions, accommodation details, and highlights. Your partners receive data in a consistent, structured format ready for display without reformatting or manual edits.

Multi-Language & Multi-Currency Support

Reach travelers in their own language and currency. All product content can be localized, and prices automatically converted or fixed per market. Ideal for operators working across Europe, North America, and the Asia-Pacific region.

Optional Add-Ons & Upgrades

Offer travelers more choice with configurable extras directly in the booking cart, from single-room supplements to optional excursions or transfers. Boost upsell revenue while keeping the booking process smooth and unified.

Release Period Controls

Define a “stop-sell” period, for example, automatically closing bookings 30 days prior to departure. This ensures operational predictability, prevents late manual interventions, and keeps your inventory and availability perfectly aligned across all sales channels.

Booking integrated operators have 4X better conversion rate!

Booking integrated operators have about a four times better conversion rate on our site than the manual operators. These 15% of our integrated operators are driving 60% of our overall business. The efficiency gains for the tour operator are enormous!
Nico Trieb
Nico Trieb

COO
Austria

You need a connected business to scale confidently!

You reach that point when you simply start breaking the hot limits of Google Sheets, and we knew something needed to change. And we realized we don't need better tools; we need a connected business to be able to scale with confidence.
Niel Koekemoer
Niel Koekemoer

CTO, Tour Axis
UK

It’s all automated and our teams love it!

We've got TourRadar running for Explore and the TourRadar and Lemax integration. We don't touch a booking that comes from TourRadar into Lemax. It gets booked, it comes through and it goes out to the customer - it’s all automated.
Craig Randell
Craig Randell

Group Director of IT
UK

Enterprise-Grade Technology, Built for Scale

Behind the simplicity of our multi-day distribution platform lies a robust, cloud-native architecture designed for global scale and reliability. Multi-Day Tour Distribution is engineered on modern, proven technologies trusted by world-class SaaS providers, ensuring your operations remain fast, secure, and resilient.
  • Scalability – Our microservices architecture and containerized infrastructure (Docker & Kubernetes) scale automatically with your business and booking demand.
  • High Availability – Hosted on AWS with redundant systems and a failover design to ensure your services stay online 24/7/365.
  • Reliability – Powered by PostgreSQL and Redis for ACID-compliant data consistency, in-memory caching, and exceptional transaction performance.
  • Automation – Continuous integration and delivery via Azure DevOps means faster updates, zero downtime deployments, and smooth scaling.
  • Observability – Elastic-powered monitoring and APM give full visibility into performance, so potential issues are detected before they impact users.

Ready to expand your multi-day tour distribution?

Get in touch and transfrom your travel business