The latest business-to-business advice and other relevant information for tourism companies.
In 2025, travel becomes more than movement—it’s a time machine, a canvas, and a call to action. Dig into the latest travel trends!
SDLC – Discover how Lemax’s team of Product Managers, Developers, and QA Engineers collaborates to build better software!
Every company has a story behind its success. Here’s a glimpse into the evolution of Lemax’s sales system, and the lessons we’ve learned!
Understanding the industry is essential for building a product. How do we, as a vertical SaaS, leverage expertise & use knowledge management?
We introduced a new employee benefit about sabbatical leave. Ana, our employee, shared her experience firsthand, so keep on reading!
Customer Success is more than just a department in Lemax; it represents a commitment to customers and company success. Read on to dig deeper!
What will be “the thing” when it comes to traveling in 2024? We singled out top 3 travel trends. Read on to dive deeper into them!
To know your customer is to know their habits and needs. How do modern travelers book trips? How do they choose a tour operator?
From a small company to a team of over 100 employees, strategy execution to achieve our goals became imperative. Read on to find out more!
We care about each other and our clients, and run our business through corporate social responsibility. Read more in our blog!
New travel industry challenges are emerging, and the need for travel tech is expanding. Here are 5 ways how travel software can help.
Product&Tech Talks, organized by Lemax, serve as a community for product and tech enthusiasts. Find out more in our blog.
Digital transformation projects can benefit any business. How can one measure their success? Read on to find out.
Find out the most important ways tour operators and travel agencies can use ChatGPT or similar AI tools in their day-to-day business.
In the fast-paced world of SaaS, the role of a Business Analyst is often regarded as a vital component in driving successful product development and growth. Read on to find out why.
Lemax ICT Supergirls is a social initiative that encourages the employment of women in the ICT industry in Croatia. Read on to find out more!
At Lemax, we recognize that the selection process is two-way; just as we choose our candidates, they also choose their path.
One of the key factors of our sales approach is our Solution Consultant role, whose goal is to help clients understand our product’s value.
There are a lot of common misconceptions about the sales profession. Read on to find out what the sales approach looks like at Lemax.
One of the essential services Lemax offers is our software implementation methodology. Read on to find out what it brigs to the table.
As the needs of travelers are evolving, both travel and tech companies need to adapt quickly to the emerging trends.
Travel trends in 2023 will be characterized by set-jetting, work from roam, travel technology, and VR taking over.
There are several main motivators that a product company offers to developers and their professional growth. Here are the top four that make the team productive and are their main drivers.
Product Managers are flexible decision-making machines. In their decision-making process they encounter many biases. Here are the most common ones.
Product and Engineering – two sides of the same coin. Bringing them together can produce extraordinary results. Here’s how we structured these two teams at Lemax.
Lemax is a Croatian product company with its headquarters in Zagreb and a branch office in Osijek. Its product is a complex software solution which solves niche-specific problems for the multi-day tour segment within the travel industry.
Sustainable travel is no longer just a buzz word, but one of the main drivers of travel trends in 2022. Tourists are increasingly demanding tourism to be green. Here are three easy ways tour operators can promote sustainable travel even more.
Many travel companies have undergone a process of digitalization by introducing different types of travel technology, but unfortunately, these have not necessarily resolved the core issues they might have had. There are three main reasons for that.
Creating offers for group tours is one of the most complex processes in the tour operator’s or DMC’s day-to-day business. Regardless of your geographical location, it’s a process that takes a lot of time and sometimes results in a large amount of unnecessary documentation. Consequently, it can also result in costly mistakes. Read more in this blog.
When it comes to FIT travel, regardless if you’re a DMC in Johannesburg or an outbound tour operator in Reykjavik, a core part of your day-to-day work revolves around processing numerous contracts with partners and customers, pricing lists, terms and conditions, back-and-forth communication, creating and adjusting offers and itineraries… you name it!
Majority of tour operators who want to keep growing are increasingly looking to invest in online business. But how exactly does a tour operator benefit from using an online booking B2B software? What do their partners and suppliers get from it? How does it bring value to a mid to large size tour operator?
They are poised to change the world, but what do we know about Millennials and Gen-Z and their spending and travel habits? And even more, why should tour operators crave them as customers? If you’re working as a decision-maker in a tour operator or a destination managment company, one of your main goals is to
Regardless of the business size, email marketing provides an attractive return on investment. An eMarketer study revealed that the median email marketing ROI is 122% – four times higher than any other digital marketing channel.
Ensuring that your travel agency is always the first one to respond to a client’s inquiry is easy with Lemax Full sales automation module. Working quietly in the background, it makes communication with the customers fast, efficient and error-free. Your agency will start doing more business with the same number of employees!
If you’re in the travel business, you are always on the lookout to grow your revenue by attracting new customers and reactivating existing ones. After all, what’s the use of creating those luxurious travel packages if there’s nobody to enjoy them?
When you’re dealing with an extensive list of potential bookings, it’s very important that you stay organized and streamline your processes. Sending out too many supplier inquiries and confirmations manually leaves more room for mistakes, making it impossible to track all sent queries. Is there a way to prevent it?
You cannot change or control your competitors and your customers, and lowering your prices or margins wouldn’t be good for your business. But there is one thing you can change and control, and that is your own internal sales process. It is the number one place to look into if you want to increase your sales.
How can we successfully define customer loyalty in today’s over consumeristic world? Could we define it as an award provided to the customers for buying/using some product or brand? Does it make sense to do so in the modern age that we all cohabitate in? Basically, numbers are showing that people today use loyalty cards
What type of marketing is your company currently using? Are you aware of the benefits of digital and traditional marketing in the tourism industry? Today, the business volume of tourism equals or even surpasses that of oil exports, food products or automobiles. All of this has made marketing even more important regarding the successful and
Today, in the era of digitalization and automatization, a large number of travel companies still operate on outdated (usually manual) systems, without even knowing there are ways in which they can upgrade their workflow, and therefore increase their efficiency and reduce time-loss. Whether we’re talking about customers or suppliers, communication presents a crucial step in
Losing a prospective client (or more than one) because of the use of an inefficient work system seems unacceptable and yet, many travel companies can recognize themselves in this situation. Tourism as an industry is rapidly growing each day, and that itself includes the growth of travel agencies and tour operators and their volume of
